The Walk

About

You get a package that could save the world. A bomb went off at Inverness station, and now you’re on the run. To stay ahead of threats, you have to keep moving in real life. Your phone tracks steps as you explore a fictional UK, balancing urgency with survival. Each walk advances the story while dodging virtual enemies. The interface stays simple, no distractions from the real-world activity. Developed with the NHS and the UK’s Department of Health, it turns fitness into a mission. Players often log thousands of steps daily without feeling like they’re working toward a goal. The app’s subtle pressure to keep moving helped over 2 million users boost activity levels since 2013. What starts as a chase becomes a habit.

Storyline

A bomb explodes in Inverness station, and you're given a package that could save the world. To stay alive, you'll need to walk the length of the UK.