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Play It

United Kingdom Founded 2003

Play It is the casual gaming division of System 3. It was first launched in 2003 and primarily used for budget PlayStation 2 releases in Europe, but has also covered titles for other platforms like the Nintendo DS. The label was retired in the late 2000s, but was revived in 2015, and now serves as System 3's casual gaming division.

Play It at a Glance

Play It is a UK-based publisher founded in 2003 as the casual gaming division of System 3. The label operated actively from 2000 to 2006 before being retired in the late 2000s and revived in 2015. Its primary focus during its initial run was budget PlayStation 2 releases in Europe, though it also covered other platforms like the Nintendo DS. A look at their catalog on PlayPile shows a small output of just ten titles released entirely within the 2000s. The company acted as a publisher for all ten games listed here and served as the developer for only one of them. The platform reach is heavily skewed toward older Sony hardware. Nine of their ten games appeared on the PlayStation 2, while three were also available on the PlayStation 3. Smaller numbers of releases exist for the Xbox, Nintendo GameCube, original PlayStation, and PlayStation Portable. Their genre selection is quite broad but lacks depth in any single category. The list includes two shooters and two puzzle games, alongside single titles in platformer, simulator, turn-based strategy, card and board game, sport, arcade, strategy, and racing genres. Quality trends for Play It are modest based on the available data. They have one rated title with an average IGDB score of 66.2 out of 100. This falls into the good range between 60 and 79, though they have no titles in the great or poor categories within this dataset. The top-rated game is Trigger Man from 2004, which holds that 66.2 score. Other notable releases from their active period include Chess Challenger and Casino Challenge, both released in January 2004, as well as Underworld: The Eternal War from the same month. Arcade Classics: Volume One arrived in April 2006, marking one of their later entries before the label went dormant. Their output volume remains low compared to larger publishers, and the ratings suggest a consistent but unremarkable level of performance across their limited catalog.

10
Total Games
66.2
Avg Rating
2000
First Release
2006
Latest Release

Genre Breakdown

Shooter
17%
Puzzle
17%
Platform
8%
Simulator
8%
Turn-based strategy (TBS)
8%

Platform Spread

PlayStation 2
9
PlayStation 3
3
Xbox
1
Nintendo GameCube
1
PlayStation
1

Rating Distribution

0
80-100
1
60-79
0
40-59
0
0-39